The AW24 fashion weeks centred on a theme of real, grounded style.
Instead of dramatic silhouettes, the spotlight was on materials and textures. Designers leaned into English countryside aesthetics with heritage tweeds, herringbones, plaids, Aran, and argyle knits. This outdoorsy vibe extended to outerwear, featuring shearling, faux fur, feathers, and sparkly yarns. Surprisingly, bohemian influences also made a statement, with wide-legged jeans and over-the-knee boots taking the stage.
In this article, we’ll explore these key themes and show how they can be practically styled for Cool Winter individuals. We're looking at the trend and how they can be styled according to Cool Winter's advised colour combinations.
We have used affiliate links to demonstrate our colour and product recommendations. However, please note, not all colours, fits, or trends will work for every person. For tailored advice, consider purchasing a Colour Analysis, Body Shape Analysis, or Style Essence Analysis, complete with a Personal Shopping option.
We also encourage you to make the most of what’s already in your wardrobe or seek out second-hand and thrifted pieces whenever possible. Sustainability is always in style.